The small sample and the slender majority
In scientific research, sampling is the primary method used when research cannot be conducted on a one-to-one scale. The facts discovered at the level of the sample are presumed to apply in general.
Manipulation: when disinformers believe in us
When we think we are immune to disinformation, we become easy prey for those who manipulate us.
No matter what we do, we are merely puppets on a string. True or false?
When it comes to conspiracy theories, the public quickly becomes polarised. On one hand, you have the “experts” who reel off reliable information with credible arguments from confirmed cases. On the other hand, there are the “uninformed,” completely disinterested in the subject or outright rejecting it as a myth.
The biased sample: why science should not be practised on friends
The biased sample is a kind of unrepresentative sample, either for quantitative reasons (as is the case with the too-small sample), or for qualitative ones, when its structure does not represent the structure of the real population that is the object of the research.
How to build valid arguments
Arguments must be convincing and, in order to convince, they must be valid—the minimum requirement of persuasion.
Appeal to ignorance: Why it is useless to hide behind your finger
The appeal to ignorance (argumentum ad ignorantiam) is an error in thinking which argues that a conclusion is true because there is no evidence against it, or that a conclusion is false because there is no evidence in its favour.
Circular arguments: a vicious cycle of faulty logic
A circular argument is an argument forming part of a thesis which has not been established, but still needs to be argued for.
The delicate burden of truth, or how to catch butterflies in a minefield
Even if we have not been to Eden, the longing for innocence draws us back to a time when we had not yet tasted the forbidden fruit.
Erosion of trust | The ultimate effect of conspiracy theories
From television stories to personal experiences, we live in a world where honesty seems to be an increasingly rare commodity and suspicion and scepticism become protective shields.
Slippery slopes and anxious feet
The fact that we are able to anticipate most of the consequences of our actions is undoubtedly a blessing. However, we can also allow fear or over-cautiousness to make us anticipate events that are not likely to follow. This edges us toward a common error of judgement: the slippery slope.
The false cause fallacy: Is dawn summoned by the rooster’s song?
From an early age I learned, from the advice of adults or from my own experiences—and sometimes the hard way—the relationship between cause and effect. It's simple: if you touch the hot oven door, you’ll get burned! Subsequently, I discovered that there are a multitude of pressing uncertainties all around us in daily life. To figure out what actually causes the things that...
Thinking errors: What do we do with destructive thought patterns?
What we think about ourselves, over time, becomes our reality. This is a good enough reason to identify thinking errors left running in the background and to seek out strategies for healthier thinking.
The applications and pitfalls of critical thinking
Critical thinking is not a cure-all, but it proves very useful in dealing with, clarifying, and solving some decision-making problems, as well as the thought and belief disputes which occupy our minds.
The anatomy of belief: Part 1 | When reason becomes just another emotion
Western societies pride themselves on their access to information. Compared to our predecessors, we seem to be the most informed generation to have ever lived on Earth. However, paradoxically, the more data we have access to, the harder it is to determine what is true and what is false.
Enchanting words | When deductive thinking becomes the logic of the masses
It is crucial to realise that while words can be seductive and magnetic, they can also put us in great danger if we let ourselves be carried away by their charms, driven by emotional impulses without reason.


























