The biased sample: why science should not be practised on friends
The biased sample is a kind of unrepresentative sample, either for quantitative reasons (as is the case with the too-small sample), or for qualitative ones, when its structure does not represent the structure of the real population that is the object of the research.
Thinking as self-defence
No one has ever seen a thought, not even a neurosurgeon. However, today we know more about the way we think than what we were able to visualise, yet still less than we would like to know.
Circular arguments: a vicious cycle of faulty logic
A circular argument is an argument forming part of a thesis which has not been established, but still needs to be argued for.
The appeal to tradition or the risk of repeating history
In our everyday lives we often resort to simply repeating what has been said or done before. But not everything that is old is authentic or correct. When we refer to tradition with full confidence that the way it was understood and acted on in the past is self-evident, we are committing the logical error of appealing to tradition, or false induction.
The small sample and the slender majority
In scientific research, sampling is the primary method used when research cannot be conducted on a one-to-one scale. The facts discovered at the level of the sample are presumed to apply in general.
The false analogy: when the apple insists on being a pear
The false analogy or the faulty analogy consists of the incorrect use of the analogy argumentative scheme without first meeting the requirements of a correct comparison.
How to think outside the box
"Happiness is not in the mere possession of money; it lies in the joy of achievement, in the thrill of creative effort." (Franklin Delano Roosevelt, US President)
The false dilemma: Are there really only two choices?
The false dilemma fallacy presents an issue as if there are only two ways to solve it—often, two opposite ways—when, in fact, there are more ways than that. The conflict between the two ways presented is also false.
How to critically evaluate a text
Almost a century ago, writer Virginia Woolf noticed people’s tendency to approach books “with clouded and divided minds, asking fiction to be true, poetry to be false, biographies to be flattering and history to chime with prejudices.”
Reading polls: How do we evaluate surveys carefully?
Many news programmes, speeches, or press articles refer to at least one poll. When designed and conducted well, polls are an excellent means of measuring public opinion on a particular topic. Unfortunately, not all surveys are well compiled, relevant, representative, or honest.
Conspiracy theories, fake news and the truth that “sets us free”
Conspiracy theories and fake news are not the same thing, although the two categories have much in common.
The false cause fallacy: Is dawn summoned by the rooster’s song?
From an early age I learned, from the advice of adults or from my own experiences—and sometimes the hard way—the relationship between cause and effect. It's simple: if you touch the hot oven door, you’ll get burned! Subsequently, I discovered that there are a multitude of pressing uncertainties all around us in daily life. To figure out what actually causes the things that...
The straw man. An argument the size of a flash in the pan.
The moment we distort a person’s intention, statement, gesture or action for our own personal gain we are using, consciously or unconsciously, the straw man argument − a frequent fallacy.
Manipulation: when disinformers believe in us
When we think we are immune to disinformation, we become easy prey for those who manipulate us.
Equivocation: Playing hide-and-seek in communication
When what someone says can be interpreted in multiple ways, we are in danger of coming to an understanding which is different to their intended message.


























